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Own It, Darling Membership Group
Welcome
Start Here (3:27)
Challenges
2022 K-A Challenge (71:54)
Blogging Basics
Cornerstone Posts (50:55)
Gutenberg (24:17)
Step By Step Gutenberg 1 (25:36)
Step By Step Gutenberg Video 2 (9:59)
Kicking It in Quarter 4 (38:36)
How to Handle Comments (19:43)
Your About Page (28:22)
Your About Page -2- Critiquing a variety of about pages 5-22-19 (53:38)
More on UTMs & Categories (54:51)
Choosing Posts to Update/Live Q&A (65:32)
Crafting Kick-Ass Titles (26:10)
The Importance of Storytelling (29:01)
Don't Be Afraid to Be Yourself - 3-10-2020 (60:48)
New Design for Roundups (38:16)
Blogging During a Pandemic 3-18-20 (44:34)
Overview of My Audit with Casey 4-8-20 (57:22)
Update, No-Index, or Delete 5-6-20 (33:49)
Creating a Strategy that Works! August 19, 2020 (65:38)
ADA/ALT Tags 8-26-20 (65:27)
11-4 Spiff Up Holiday Posts (59:02)
12-9-20 Google Web Stories (58:59)
Increasing Page Views with Low Hanging Fruit 3-3-21 (58:41)
Internal Linking 3-10-21 (48:55)
Using Roundups for Internal Linking 3-17-21 (54:37)
Updating a Post in 15 Minutes 4-14-21 (57:50)
Filling in the Gaps in Your Content 4-7-21 (48:14)
June 2, 2021 Hero Hacking (45:54)
6-9-21 Strategy & Analyzing for Growth (70:08)
6-16 Building a Pyramid with Keywords (45:24)
6-23-21 Open Q&A (57:03)
October 6 Trello (54:10)
Sept 22 2021 Web Stories and Q & A (57:49)
Alt Text. Descriptions. Etc 10-13-21 (70:04)
Google Analytics Review 10-20-21 (53:30)
webstories 10-27-21 (43:32)
1-12-22 Diversifying Income (30:09)
1-19-22 Keywords (1 hour 15 minutes) (89:46)
2-2-22 Stalking the Competition (69:19)
4-13-22 How to Find Good FAQs (33:13)
5-18-22 Your Blog Is Not Your Baby (56:56)
5-4-22 Size Matters (Images!) (61:02)
Food Blogger Specific
WPRecipe Magic (34:54)
WP Recipe Equipment Settings (8:30)
FAQ and Recipe Roundup Schema (45:53)
Photography
Food Photography and Styling - Expert Training with Nancy Buchanan (48:01)
Batching Shoots in Photography and Tethering. Nancy Buchanan (52:14)
7-13-22 Photo Sizing and Adding Images to Your Blog (54:34)
Making SEO Your B----
Meta Descriptions (29:47)
Meta Descriptions Again (42:48)
Intuitive Searches (32:00)
Did I Get Hit with an Algorithm Change? How to Find Out Why Traffic Dropped (57:46)
Interlinking Posts for Increased Traffic (19:15)
E-A-T (Expertise-Authority-Trust) (61:34)
Schema and Markup (65:39)
Schema, Keyword Diversity (58:58)
SEMRush - Expert Training with Nathan Wilson (59:51)
SEO/Pinterest Best Practices - 2-12-20 (46:36)
Headings Best Practices- 3-4-20 (56:25)
Updating Posts Step by Step - Sept 9, 2020 (41:17)
Yoast Settings (13:26)
4-21-21 Proving EAT with Stories (51:03)
Good Backlinks 11-3-21 (43:10)
3-16-22 Making Holiday Traffic & MUM (60:25)
7-6-22 Time to Get Ready for Q4 (55:58)
7-20-22 Keywords and Key Phrases (51:12)
August 3, 2022 Updating the About Page (66:34)
Analyzing
Click Through Rate/Ranking (31:08)
Knowing the Best Time to Post (28:46)
Tracking Changes for SEO (25:04)
UTM Codes for Tracking Posts (22:32)
Analyzing Posts with Search Console 1-29 (61:01)
Setting Up Loops in Pinterest/ Finding Backlinks in Analytics (58:37)
Nov 18-2020 Analyzing-Strategizing for Q1 (44:29)
Dec 16 2020 Planning for 2021 (53:17)
2021 Strategy Overview (50:18)
5-14-21 Deep Dive into Analytics & Search Console (103:48)
9-1 -21 Positioning for Q-4 (40:03)
12/15/21 Looking Back at 2021 and Ahead to 2022 (51:23)
3-23-22 Goals & Analyzing Q1 (63:22)
4-13-22 Finding FAQs in Comments (33:13)
5-11 Figuring ROI (44:49)
6-1 -22 Breaking the Glass Ceiling. (29:08)
Keywords
Using Keywords to Niche Down (44:28)
Should You Use That Low Volume Keyword? Maybe... (24:44)
Think Outside the Box! And Keywords.. 2/26/2020 (42:44)
Using Keywords in Social Media 1-13-21
Email and Opt-Ins
Using ConvertKit (Amy Katz)_ (55:09)
The "Forever" Sequence Method (Katie Chase) (55:39)
Create a Challenge in Convert Kit (52:27)
Collecting New Subscribers During Q-4 (Nov 11-2020) (58:18)
7-14-21 Creating Optins That Work (+ Printable) (51:49)
August 4 - optins and tags (54:10)
8-11 Email Superfans (42:53)
Nov 10, 2021 Email - How I'm Getting 1500 Clicks a Day (52:14)
3-9 -22 Offering a Paid Product to New Subscribers (66:10)
Your Relationship with Your Reader
Knowing Your Audience... and Who They Are Not (44:30)
Posting with Purpose to Social Media (49:10)
Your Influence
Offering Value to Your Reader (25:22)
Branding Yourself and Creating Pinterest Mood Boards (5-8-19) (40:22)
Branding for Long Term Strategy (40:11)
Creating a Brand Lookbook (35:19)
Diversifying for 2020 (54:57)
12-8-21 Updating the Lookbook (44:56)
4-6-22 Snagging Media Events/ Being a Celebrity (42:38)
Your Confidence
Putting Together a Professional Look Over 50 with Cathy L. (31:14)
2-9-22 Are You Playing to Win or Playing Not to Lose? (45:57)
2-16-22 Wealth Mindset/money blocks (65:20)
6-22-22 Goal Check and Who You Are in Public (42:32)
6-29-22 This Is What a Successful Business Woman Looks Like (56:33)
Mini Audits
Jere's Audit - One Hot Oven (47:15)
Nancy's Audit (52:03)
Amira's Audit (34:36)
Workshops (average time 2 hours each)
Holiday Gift Guides WorkShop (114:35)
Gutenberg Workshop (145:30)
Editorial Calendar Workshop (94:07)
Live Q&A
Q&A Feb 27, 2019 - Priorities, Instagram, and Questions from members (48:58)
March 14- Categories (30:48)
Q&A - SEO and Traffic (64:22)
April 24-2019 Roundtable with Chloe from Chicory (43:27)
April 26- Facebook Marketing with Becky Burgess (45:15)
Pinterest Growth with Deb and Wendy (55:43)
General Q&A Oct 23, 2019 (Pinterest, Email Optins, Storytelling) (62:34)
March 25, 2020 -keywords, google, corona virus (48:26)
August 12, 2020 - Email List, Pinterest, Opt-ins (61:36)
12-2-20 Email Challenges, Categories, Pinterest... (51:49)
Feb 24, 2021 - Facebook, H2s, Feast Subscribe Page (64:35)
March 24, 2021 - Webstories, updating, misc (51:07)
4-28-21 Discover, Facebook, Pinterest (50:27)
August 25 Wrapping up email series and open Q&A (39:09)
12/1-21open Q&A (54:34)
1-26-2022 Q&A (Insta, Fb & Pinterest), Goal Check, RPMs (63:16)
2-23-22 Goals and Overcoming Setbacks (62:10)
3-30-22 Tracking Social Media in Google Analytics plus more (68:45)
4-27-22 Goal Check & Q& A (56:16)
5-25-22 Goal Check, Q&A, Core Update (71:18)
7-27 -22 Goal Check, Live Q&A (63:45)
9-28-22 Goal Check and Q&A (66:51)
Setting Up Goals and Special Tracking in Analytics - Workshop
Setting Up Goals (7:35)
Keeping Up with Goals You've Set (9:13)
Tracking Searches (7:44)
Creating A Brand New Dashboard (24:10)
Setting Up Pinterest Reports (19:13)
Setting Up a Pinterest Dash in Analytics (12:09)
Email Dashboard (16:43)
Video
Pulling Process Shots from Video (49:05)
June 3 2020 Creating Easy Video (42:20)
June 10 Creating Video (31:47)
June 17 Video Q&A (49:49)
June 24- Adding titles and music (55:15)
July 1- YouTube SEO (57:37)
Creating Video on Jumprope Pt 1 (34:16)
Creating Video in JumpRope pt 2 (30:39)
5-20-20 Guided Recipe Update (36:39)
Getting started with YouTube 11-17-21 (66:32)
Creating a Product to Sell
July 15 One: Overview (54:33)
July 22- Trends and Getting Ideas (61:32)
July 29 - Adding images/ Final in Series (45:28)
Social Media
August 5, 2020 Pinterest Algorithm Changes (74:44)
What's Working Now - Sept 2, 2020 (38:26)
Gifs, Fonts, & Analytics for Strategy (44:51)
Feb 3, 2021 Using Fanpage Karma to Grow Facebook (64:36)
Strategizing for Facebook (45:04)
Using Facebook to Strategize New Blog Content (41:10)
5-6-21 Updating Pinterest Profile & Categories (39:52)
Pinterest Strategy 5-19-21 (67:09)
10-13-21 Choosing Posts for Social Media (70:04)
8-10-2022 Internal Linking Strategies (54:50)
Printables
Example Brand Lookbook
Blog Branding Worksheet
About Page Checklist
Fill in the Blank Blog Cheat Sheet
Cornerstone Article Checklist
"Last Updated" Code
UTM CODE Worksheet
Basic Blog Codes (color and b&w for printing)
Blog 911: Keeping Your Blog Afloat During Stressful Seasons of Life
Creating a Gift Guide Notes
Creating a Gift Guide Checklist
Crafting Kick-Ass Titles Notes
Capturing Reader's Attention
Create a Challenge in Convert Kit Printable
Be Yourself 3-10-2020 Printable
After You Hit Publish DO THIS...
E-A-T (Expertise-Authority-Trust)
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